Did you know:
- 168 million people (60% of the population) are familiar with the term "Podcasting"
- 40% of the population (112 million people) have listened to a podcast
- 67 million people (24% of the population) have listened to a podcast in the last month
- 56% of podcast listeners are men, while 44% are women
- Podcast listeners are highly educated, ranking above the national average for college degrees and grad school
- Podcast listeners are affluent, earning $10K more than the national average
* Get more statistics from Edison Research. CLICK HERE.